diff --git a/gdal/GDALmake.opt.in b/gdal/GDALmake.opt.in
index 08e883d..f1ff1bf 100644
--- a/gdal/GDALmake.opt.in
+++ b/gdal/GDALmake.opt.in
@@ -59,7 +59,7 @@ INST_DATA 	=	@datadir@
 INST_LIB	=	@libdir@
 INST_BIN	=	@bindir@
 INST_PYMOD      =       @pymoddir@
-INST_DOCS	=	@exec_prefix@/doc
+INST_DOCS	=	@exec_prefix@/share/doc/gdal
 INST_MAN	=	@mandir@
 INST_HTML	=	$(HOME)/www/gdal